Tuesday, September 27, 2011

BSides Iowa, Where Else would you want to be?

What is BSides?
Each BSides is a community-driven framework for building events for and by information security community members.  The goal is to expand the spectrum of conversation beyond the traditional confines of space and time.  It creates opportunities for individuals to both present and participate in an intimate atmosphere that encourages collaboration. It is an intense event with discussions, demos, and interaction from participants. It is where conversations for the next-big-thing are happening.

What is BSidesIowa?
BSidesIowa is starting out to fill a gap in central Iowa for the technical knowledge sharing that seems to be lacking. While we have numerous user groups in the area we do not seem to have a collective event for members to come together and share the knowledge that represented in the area. Des Moines and the Central Iowa location are home to numerous organizations that could benefit from this event. This area is home to multiple financial companies, DMACC and its High Tech Crime Program, Iowa State University, multiple IT security companies, State, Local, and Federal government agencies, and numerous user groups. With all that potential Central Iowa still is missing a cohesive event that brings professionals together.

How can you help BSidesIowa?
We are looking at sponsors willing to assist in getting this event off the ground. With the belief that the event should be free for participants, we are in need of corporate sponsors willing to help offset some of the cost required to run and organize this event. We are specifically looking for some help with the following:
  • Facility Rental (we are needing a space that can hold 70+)
  • Audio/Video Equipment Rental (Projector, Screen, Microphone)
  • Printing Needs (Speaker Handouts, programs, signage and other as needed)
  • Event Catering (Breakfast, Lunch and Snacks)
  • Event Recording (Would like to record the talks for those unable to make it)
  • T-Shirts (to promote the event, optional)
  • Post Event Catering (Supper, optional. Would allow the discussion to continue)

What benefit do you get for being a sponsor at BSidesIowa?
With the format and philosophies of BSides we are unable to allow vendor specific talks, if your organization would like to have a talk then the speaker will need to submit a request like other speakers when we do a CFP. Sponsors will gain the following benefits:
  • Being part of the media conversation: as people talk about us they talk about you or at least see you.
  • Big Fish in a Small Pond: For some, sponsoring large events is not within their price range leaving them with no option for communicating their message. BSides is just the place for you! This small, community atmosphere brings together active and engaged participants who want to absorb information. Sponsoring a BSides event enables to be that big fish in a small pond and better communicate your message to an active audience.
  • Stay in touch with the industry: BSides enables its supporters and participants to identify and connect with industry leaders and voices. These participants represent the social networking of security. They are the people who you want to engage to solicit feedback and bring voice to your conversation.
  • Targeted and Direct Audience: You didn't enter the security industry selling your product to everyone the same way, so why approach events that way?  Instead of marketing to the broader "security" community connect directly with the security professionals who write about, talk about, recommend, and implement security products and services.
  • Be associated with the next big thing: Nobody knows what the “next big thing” will be, but these events are community driven with presentations voted upon by the industry. There is no magic to how it works, but we believe that listening to the underground can help prepare you and help identify what the next big thing might be.
  • Sponsorship listed on Programs, Signage and other marketing materials used to promote the site. This includes t-shirts if they are produced.
  • Sponsors will have the ability to network with event attendees. Vendor area if space is available. 

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